Social Media Marketing
Social media that sounds like you.
A clear plan, a steady content calendar and posts written in your voice for LinkedIn, Instagram and Facebook. I focus on the channels your clients actually use and tie them back to your website.
- Written in your voice
- Planned a month ahead
- Hourly, no contracts
- projects
- 10
- clients
- 10
- industries served
- 7
What you get
Consistent posting without the stress
Consistent, credible posting on the channels that matter for your business, without it taking over your week.
Monthly content calendar
A month of posts planned ahead and approved by you before anything is published.
Posts in your voice
Captions and short copy that sound like you, not a template.
LinkedIn for professionals
Thought-leadership posts for law firms, practices and professional services.
Instagram and Facebook
Visual posts and stories for brands people like to follow.
Branded templates
Reusable graphics in your brand colors.
Simple reporting
Reach, engagement and the visits to your website that followed.
How it works
From scattered posting to a steady plan
- 01
Free intro call
Thirty minutes on your audience, your goals and the channels you use now.
- 02
Strategy and estimate
Which channels to focus on, the topics to cover and a written hourly estimate.
- 03
Profiles and templates
Profiles cleaned up and branded templates created.
- 04
Monthly calendar
A month of posts written and designed, sent for your approval, then scheduled.
- 05
Report and refine
What resonated, what brought visits to your site and what to post next.
Included
What social media marketing includes
Channel strategy
Focus on the platforms your clients actually use.
Content calendar
A month of posts planned and approved in advance.
Copywriting
Captions and posts written in your voice.
Graphics
Branded templates and post designs.
Profile optimization
Bios, links and highlights that send people to your website.
Reporting
Reach, engagement and website visits from social.
Projects
Recent social media projects
Specialized Security
5 Services explained in depth
Your Flagstaff Home
1.6s Mobile load time
Devaney Pate Morris & Cameron
2 Practice divisions organized
Aloha Bars Maui
Aloha Bars Maui improving online presence. The X Concept case study for Aloha Bars Maui, focused on web development in Kihei, HI.
Goodwill of Silicon Valley
60,000+ Donor contacts captured
cyberCSI
Cyber csi website redesign. The X Concept case study for cyberCSI, focused on website design, web development in San Jose, CA.
Google reviews
What clients say
★★★★★
I had the great pleasure of collaborating with Charles on a mutual client. I cannot express enough the level of professionalism and outstanding service he provides.
Rami Wazni
Goodwill of Silicon Valley, via Google
★★★★★
Charles is grwat to work with! Super receptive and easy to work with! Would highly recommend!!
Dane Stordahl Specialized Security, via Google ★★★★★
Working with Charles Oreve and X Concept has been a game changer for my business. After a disappointing experience with another developer, Charles stepped in and completely turned things around. He not only rebuilt my website correctly with IDX integration, but also took the time to understand my brand and what I needed to grow. His expertise, communication, and follow-through were exceptional. Charles didn’t just fix the problem—he elevated my entire online presence. I’ll continue partnering with him as my business expands and highly recommend him to anyone serious about quality and results.
JoAnna Ignace (Your Arizona Realtor) JoAnna Ignace, via Google ★★★★★
Charles is prompt, creative, and highly skilled at Marketing and Design. I would highly recommend The X Concept's services for you and your business needs.
Jessica Watson Goodwill of Silicon Valley, via Google ★★★★★
Very professional website and beautifully displayed!
Julie Coy Goodwill of Silicon Valley, via Google ★★★★★
We brought Charles @ The X Concept in to totally revamp our website and social media platform. He was excellent to work with, had awesome ideas and planned the transformation and implementation down to the smallest of details. We are looking forward to collaborating further with Charles!
Dave Wurfer cyberCSI, via Google ★★★★★
Nandor Fejer Goodwill of Silicon Valley, via Google ★★★★★
Charles from The X Concept took my Real Estate company out of the dark ages and into the modern era by creating a custom website that integrated Showcase IDX and more. Not only did he build and design the website, he took special consideration and time to listen to all of our team requests and continues to optimize our website. We are seeing tremendous results and we are extremely satisfied if not totally pleased!
Tizoc Hernandez Mr T Realty, via Google
Social Media Marketing: common questions
Which social media platforms do you manage?
LinkedIn, Instagram and Facebook. I recommend focusing on the one or two platforms your clients actually use rather than spreading thin.
Do I approve posts before they go live?
Yes. You receive each month’s calendar ahead of time and nothing is published without your approval.
How often should my business post?
Consistency matters more than volume. For most small businesses a few strong posts a week on the right platform beats daily posting everywhere.
Do you run paid social ads?
Paid campaigns can be added when they make sense for your goals, with the ad budget paid directly by you and kept separate from my hourly time.
How much does social media marketing cost?
It is billed by the hour, with a written estimate based on the number of channels and posts each month. No long-term contract.
Do you work with clients outside San Diego?
Yes. Clients are nationwide, and everything runs by phone, video call and email.
Who will actually do the work?
I will. The X Concept is run by me, Charles Oreve, and I handle every project personally, with no outsourcing or subcontractors.
Start a project
Let’s talk about your goals
A free 30-minute call. I’ll look at your current profiles and suggest a realistic plan.