Website build , 2019

Heroes San Diego

Heroes san diego website redesign. The X Concept case study for Heroes San Diego, focused on website design, web development in San Diego, CA.

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The challenge

Heroes San Diego, a local organization supporting military veterans, first responders, and their families, had a website that was outdated and difficult to navigate. It struggled to attract new visitors and keep existing ones, and its online presence wasn’t effectively conveying the important work the organization does.

What we did

The X Concept redesigned the website from scratch, starting with an analysis of site speed, user experience, navigation, and content quality to identify what to keep and what to change. Working closely with Heroes San Diego, the team developed a design plan around the organization’s branding, target audience, and desired functionality, resulting in a modern, visually appealing, easy-to-navigate site. A content strategy defined key messages and calls to action and produced new content that communicates the mission and services. SEO best practices were built in throughout, including optimized page titles and descriptions, keyword-rich content, and a mobile-friendly layout. After launch, The X Concept helped promote the site through digital marketing channels and monitored its performance, making adjustments as needed.

What the client said

★★★★★

I highly recommend Charles! He is incredibly responsive, even when he was out of the country, and always made sure to get back to me quickly. He works efficiently without sacrificing quality, and the finished work was exactly what I needed. It’s hard to find someone who is both quick and dependable while still producing great work, but he definitely is.he also takes the time to educate his clients.

Susan Banks Ingress, via Google