Welcome to THE X CONCEPT

The X Concept is a full service marketing agency established in San Diego, CA in 2001. We provide Website development, SEO, SEM, Social Media Marketing and Email Marketing.

Client Relationship – Part 1

before we start talking about client relationship practices. Do you know what is the difference between a customer and a client? Customer is someone who will purchase item or services from a business. Client is someone who will seek advice and purchase goods and services from a business.

Kid Creole and the Coconuts: Case Study

Kid Creole and the Coconuts, the Brit Award winning and Grammy nominated band that has been recording Platinum records since 1980. The X Concept's CEO, Charles Oreve got the chance to meet Kid Creole and Eva Tudor Jones in 2013. In 2016 they decided to revamp their website.

Analyzing Traffic

Analyzing the traffic your website receives is key. Traffic has been generated, you can see your website receives visits, now analyzing your visitors behavior is key. In the last two articles on this website, regarding organic and paid traffic generation techniques, we discovered ways to attract more visitors to your website. Like everything this has...

Generating more traffic

Generating traffic is key, it’s great to have a beautiful website but if no-one looks at it… It defeats the purpose. There are multiple ways to generate traffic, however we won’t go through all of them in this article. Good news is you most likely won’t die of boredom or technical overload. You can segment...

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8525 Gibbs Drive, Suite 304
San Diego, CA 92037