PRED Technologies: Case Study
PRED Technologies was created in September 2016 in La Jolla California. When the needed to redevelop their website and E-Commerce solution, Charles Speidel talked to us for consultation.

The X Concept is a full service marketing agency established in San Diego, CA in 2001. We provide Website development, SEO, SEM, Social Media Marketing and Email Marketing.
PRED Technologies was created in September 2016 in La Jolla California. When the needed to redevelop their website and E-Commerce solution, Charles Speidel talked to us for consultation.
“I clarified their needs see what values they wanted to broadcast, what goals they were trying to achieve, listening to them was key. I was not going to develop something and convince them it’s what they needed, we looked up what we could do for them to achieve their goals.”
Over the past year, The X Concept has been working with several biotech companies, taking care of their marketing strategies, tactics and execution. Marketing is key for all biotech firms and is often overlooked.
Analyzing the traffic your website receives is key. Traffic has been generated, you can see your website receives visits, now analyzing your visitors behavior is key. In the last two articles on this website, regarding organic and paid traffic generation techniques, we discovered ways to attract more visitors to your website. Like everything this has...
Paid Traffic or spending wisely to attract the right people to your website. More effective than organic traffic but also more costly.
Generating traffic is key, it’s great to have a beautiful website but if no-one looks at it… It defeats the purpose. There are multiple ways to generate traffic, however we won’t go through all of them in this article. Good news is you most likely won’t die of boredom or technical overload. You can segment...
You can throw a rock in the air, it will for sure land on someone who does digital marketing. Digital Marketing Experience We have been developing digital marketing strategies, tactics and executing them since the start of our business. Since 2001 we have been helping companies generate more leads, more revenue and become leaders in...
We have been doing Wordpress development on websites for over ten years and websites in general for over sixteen years. Why use us for wordpress development? When The X Concept was created in 2001, we started developing websites in HTML with Javascript, then the trend went into Flash websites, so we started developing numerous flash websites. Having...
Over the past couple months, we have added a few new clients to our roster, and now is the time to have them showcased on our portfolio. Added to Portfolio – La Jolla Optiks Doctor of Optometry Colin Bernstein turned to us for an updated branding and online presence strategy. Introducing Dr Bernstein to Social Media...
In 2013, the owners of Hawaii Natural Products started developing a line of Body Care products for Athletes. Sam Lareau, the brain behind all this operation being himself a Brazilian Jiu Jitsu black belt, decided to appropriately call his new product line “Black Belt Bodycare”. This is when he turned towards Charles Oreve, founder and...